A PRACTICAL GUIDE FOR PAKISTAN ECOMMERCE

Business App or API?
Start with how you work.

The right setup depends on who replies, what customers ask and how your team follows through. Use this comparison to plan your next step.

Compare the workflows
WHATSAPP BUSINESS APP

A simple starting point.

Often a fit for one or two people handling low-volume, informal support with a business profile and quick replies.

API + SHUTTLEPRO

A connected team workflow.

A path to shared ownership, automation, integrations and tracked follow-ups as customer operations become more involved.

WhatsApp Business App compared with an API-based ShuttlePro setup
Your workflowBusiness AppAPI + ShuttlePro
A useful starting pointSmall, low-volume support handled informallyA team that needs a connected support operation
Everyday handlingBusiness profile and quick repliesShared inbox, assignment and handoffs through ShuttlePro
Automation needsSimple day-to-day repliesConfigured AI, buttons, lists and workflow routing
Order contextManual checks in your other toolsConnected Shopify, OMS or courier context where configured
Follow-upsA process managed by your teamTicket ownership and reviewable history
Outbound messagingReview the features available in your App setupTemplate campaigns where approved and configured

This compares everyday workflows. API features depend on account setup, approvals and implementation scope.

FOUR QUESTIONS FOR YOUR TEAM

Where does the
current process get stuck?

If shared ownership or repeat enquiries are a daily challenge, an API-based inbox is worth discussing.

Share your team’s needs
  1. 01

    Do agents need clear ownership when sharing one business number?

  2. 02

    Do shift handoffs lose context or leave enquiries unassigned?

  3. 03

    Do order-status, COD and policy questions repeat every day?

  4. 04

    Do you need store context, tickets or template workflows?

Start with a few useful workflows.

Map your team and top support questions. Begin with order status, COD or complaint intake, then expand as the process settles.

Explore API setup

Plan for the full cost.

ShuttlePro plans include WhatsApp API access. Meta messaging charges, campaign modules, AI usage and scoped integrations can carry separate costs.

See Lite & Ultra pricing